Jostens Rising Star Award: 

The Rising Star Award recognizes volunteers, interns, students (undergraduate/graduate), and part-time staff who are early in their career and demonstrate potential to make a significant leadership impact in the future. This award highlights members and non-members who have an interest in pursuing a career in athletics administration.

Jostens Promising Professional Award: 

The Promising Professional Award recognizes a full-time athletics administrator (0-4 years of experience) who has made an exemplary impact in their current role. This award calls attention to an individual with outstanding commitment to excellence.

Jostens Commitment Award: 

The Commitment Award recognizes a mid-level athletics administrator below the senior ranking level (5-10 years of administrative experience) who is committed to providing leadership and guidance within intercollegiate athletics, goes beyond the call of duty, and provides outstanding service to one's department, conference office, or organization.

Check out the full list of Jostens award winners here!


Jostens Rising Stars Award
Project Coach Coordinator & Student-Athlete Wellness Coordinator, Smith College

Kelsey Parks Smith is currently the Project Coach Coordinator & Student-Athlete Wellness Coordinator at Smith College in Northampton, Massachusetts. In this role, Kelsey helps student athletes, head coaches, and graduate assistants develop their leadership skills in areas including mental wellness, equity and inclusion, and Sport Psychology. She consults with individual athletes and gives workshops to teams on topics including goal setting, self-talk, motivation, how to have difficult conversations, active allyship, and other aspects of sport psychology. Kelsey also guest lectures graduate and undergraduate level classes in Smith’s Exercise and Sport Studies department.

Prior to working at Smith, Kelsey earned a Master’s of Science in Sport and Exercise Psychology from Loughborough University in 2018 and earned her Bachelor’s in Psychology with a Minor in Exercise and Sport Studies from Smith College in 2017. Kelsey’s areas of research include sports medicine psychology as well as the intersection of sport psychology and sport sociology, specifically looking at sport and race, gender, and sexual orientation.

Kelsey is a competitive horseback rider and spends her free time training her 6-year-old horse, Eros.


Jostens Promising Professional Award
Director of Digital Media, America East Conference

Jessica Ramberg joined the America East Conference in July 2017 and serves as the Director, Digital Media.

In her role, Ramberg develops, leads and executes the conference’s digital communications plan across traditional, social and digital media platforms to further expand the conference’s brand, presence and exposure. She also coordinates communications, branding and marketing initiatives through championships, corporate partners and other external opportunities amongst other duties. She also works with the conference’s student-athlete advisory committee and manages the conference’s Alumni Network and #3Pillars Academy.

Prior to joining the America East, Ramberg served as NCAA’s postgraduate digital communications intern. There, she worked with diverse departments enhancing brand messaging into a digital environment with clear and concise communication while providing content across multiple NCAA web, social and video platforms.

An active member of Women Leaders in College Sports, she currently serves as a member on the Awards Committee. She also attended the Women’s Leadership Symposium (2017), the Institute for Administrative Advancement (2019) and served on the Foundation Committee (2019).

Ramberg, a native of Minnesota, earned her degree from the University of Minnesota, Twin Cities, where she was a four-year women’s swimming and diving student-athlete.


Jostens Commitment Award
Assistant Director of Athletics, Student-Athlete Development, Washington State University

Shelby McKay was named Assistant Director of Athletics for Student-Athlete Development at Washington State University in January of 2020. In her role, she oversees "The Cougar Pursuit" initiative, the athletic departments comprehensive student-athlete development program. Additionally, she is the Chair of the department’s Diversity, Equity, and Inclusion Council.

McKay joins WSU after spending six years at George Washington University as the Senior Student-Athlete Development Associate. She was responsible for student-athlete development programming, tutoring and study hall programs, first year experience course, and the athletic department’s lead for SAAC. McKay began her GW career as a graduate assistant in Campus Recreation and the Division of Student Affairs. She transitioned to Educational Support Services in 2014 where she was a graduate assistant, life skills coordinator, and academic advisor.

McKay completed her masters in higher education administration at GW in 2015. She is currently pursuing her Doctor of Education at GW with an intended graduation date of Fall 2021.

A member of the National Association of Academic and Student-Athlete Development Professionals (N4A) and Women Leader’s in College Sports, McKay is an alumnus of N4A’s Professional Development Institute (2017), Women Leader’s Institutional for Administrative Advancement (2018), and NCAA’s Leadership Academy Workshop (2020/21). She was awarded the 2018 Professional Promise award by N4A, representing Region 1. She serves as the Vice Chair for the N4A Research Committee, and the Co-Circle Lead for Women Leader’s Title IX Circle.

A graduate of Elon University with a degree in Sport and Event Management, McKay held intern positions for the Atlantic Coast Conference, American Junior Golf Association, and the Elon Athletic Department.